Privacy Policy

1. Information We Collect

Information you provide directly

• Name and email address, collected at purchase and used to deliver your Blueprint.
• Design preferences and room details submitted through the intake questionnaire, including room size, usage patterns, and style preferences.
• Payment information, processed securely through Stripe. We do not store your card details.
• Product URLs submitted through the Assemble My Room tool for evaluation against your Blueprint.

Information collected automatically

• Usage data including pages visited and interactions with your Blueprint, collected via Google Analytics 4.
• Device and browser information, IP address, and general location data.
• Purchase and conversion events for advertising measurement purposes.

2. How We Use Your Information

We use the information we collect to:

• Deliver your personalized Design Blueprint via email.
• Power the AI-driven Assemble My Room tool, evaluating products against your design profile.
• Process payments securely.
• Send transactional emails related to your purchase and Blueprint delivery.
• Measure and improve product performance using aggregated, anonymized analytics.
• Measure advertising effectiveness through Google Ads conversion tracking.

We do not sell your personal information. We do not use your information for purposes beyond those listed above without your consent.

3. Third-Party Services

We work with trusted third-party providers to operate My Design Blueprint, including services for payment processing, email delivery, data storage, analytics, advertising measurement, and AI-powered product evaluation. We share only the minimum information necessary for each provider to perform their function.

Specifically:

• Stripe processes all payments. Your payment data is governed by Stripe’s Privacy Policy.
• Google Analytics 4 collects usage data to help us understand how the product is used. Google Ads measures advertising performance. Both may set cookies on your device. You can opt out of Google Analytics tracking at tools.google.com/dlpage/gaoptout.

All other third-party providers operate under their own privacy policies and are contractually limited to using your data only as necessary to provide their services to us.

4. Data Retention

We retain your personal information and design preferences for as long as necessary to deliver and support your Blueprint. Purchase records are retained for legal and accounting purposes. You may request deletion of your data at any time by contacting us at the address below.

5. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your personal information.
• Opt out of marketing communications at any time.
• Request a copy of your data in a portable format.

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete it, and the right to opt out of its sale. We do not sell personal information.

6. Cookies and Tracking

We use cookies and similar tracking technologies to measure usage and advertising performance. You can control cookie settings through your browser. To opt out of Google Analytics tracking, visit tools.google.com/dlpage/gaoptout.

7. Children's Privacy

My Design Blueprint is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

8. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. Continued use of the service after any changes constitutes your acceptance of the updated policy.

9. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us at: